{"id":44,"date":"2014-01-16T15:38:29","date_gmt":"2014-01-16T15:38:29","guid":{"rendered":"https:\/\/www2.law.temple.edu\/10q\/?p=44"},"modified":"2014-01-16T15:38:29","modified_gmt":"2014-01-16T15:38:29","slug":"purpose-corporation-brief-history","status":"publish","type":"post","link":"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/","title":{"rendered":"The Purpose of a Corporation: A Brief History"},"content":{"rendered":"<p>What is the purpose of a corporation? Today, the standard answer is that a corporation\u2019s purpose is to benefit its shareholders \u2013 academics speak of the \u201cshareholder primacy norm,\u201d and many talk of corporate managers\u2019 task as \u201cshareholder wealth maximization.\u201d Even apparently selfless corporate acts, such as charitable donations, are justified as ultimately benefiting shareholders by producing a favorable image and so consumer goodwill.<\/p>\n<p>But has this always been the case? Certainly, there\u2019s always been a strand of thought that put shareholders first.\u00a0 Readers may recall being assigned Dodge v Ford Motor Co., where in 1919 the Michigan Supreme Court declared that \u201ca business corporation is organized and carried on primarily for the profit of the stockholders.\u201d\u00a0 Yet during the middle decades of the century &#8212; from the 1940s to the 1970s, an era that now appears an economic golden age marked by widely shared prosperity and globally dominant American corporations \u2013 many argued otherwise. Corporations appeared to have won such secure positions in the economy, and so many workforces and communities were dependent on giant corporations, that it no longer seemed right for corporations to be run just for shareholders\u2014who, in an era of high retained earnings, no longer even provided the corporation capital. Increasingly popular was the vision of a corporation responsive to multiple groups.\u00a0 In 1950, for instance, the management guru Peter Drucker urged that management be held responsible to the corporation itself, \u201crather than to any one group:\u00a0 owners, workers, or consumers.\u201d\u00a0\u00a0 In 1957, Harvard economist Carl Kaysen wrote that management should see \u201citself as responsible to stockholders, employees, customers, the general public, and, perhaps most important, the firm itself as an institution.\u201d Managers should govern the corporation to benefit shareholders, they believed, but not shareholders alone.<\/p>\n<p>This view was shared not only by scholars but, surprisingly, by many corporate executives.\u00a0In 1949 General Foods&#8217; president Clarence Francis told Congress that he had a \u201cthree-way responsibility to the American consumer, to our associates in this business, and to the 68,000 [stockholders in General Foods].\u00a0We . . . would serve (the company\u2019s) interests badly by shifting the fruits of the enterprise too heavily toward any one of those groups.\u201d Two years later, the president of Standard Oil of New Jersey claimed that managers needed \u201cto conduct the affairs of the enterprise in such a way as to maintain an equitable and working balance among the claims of the various directly interested groups\u2014stockholders, employees, customers, and the public at large.\u201d So widespread were such views that, in 1959, one writer in the Harvard Business Review complained that it was no longer \u201cfashionable for the corporation to take gleeful pride in making money.\u201d Instead, he complained, it was typical \u201cfor the corporation to show that it is a great innovator; more specifically, a great public benefactor; and, very particularly, that it exists \u2018to serve the public\u2019.\u201d<\/p>\n<p>Even the law bent, at least a bit, toward this \u201csocial\u201d view of corporate purpose. When the New Jersey Supreme Court upheld corporate charitable donations in its 1956 A.P. Smith Manufacturing Co. decision, it rested its judgment less on any benefit that would accrue to the company than on the belief that corporations had responsibilities beyond those owed to shareholders; corporations needed, the court held, to \u201cacknowledge and discharge social as well as private responsibilities as members of the communities within which they operate.\u201d<\/p>\n<p><a href=\"https:\/\/law.temple.edu\/10q\/wp-content\/uploads\/sites\/12\/2014\/12\/single_Skyscraper.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-106\" src=\"https:\/\/law.temple.edu\/10q\/wp-content\/uploads\/sites\/12\/2014\/12\/single_Skyscraper-300x300.jpg\" alt=\"Single Skyscraper\" width=\"300\" height=\"300\" srcset=\"https:\/\/law.temple.edu\/10q\/wp-content\/uploads\/sites\/12\/2014\/12\/single_Skyscraper-300x300.jpg 300w, https:\/\/law.temple.edu\/10q\/wp-content\/uploads\/sites\/12\/2014\/12\/single_Skyscraper-150x150.jpg 150w, https:\/\/law.temple.edu\/10q\/wp-content\/uploads\/sites\/12\/2014\/12\/single_Skyscraper.jpg 612w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>Whatever happened to the social view of the corporation? It still survives in some quarters, stoutly defended by a few academics, and some hint of it can also be found in the antitakeover statutes of the 1990s, intended to allow corporate boards to take into account non-shareholder constituencies (really, employees and communities) when fighting off a takeover offer. But for the most part, both popular culture and academics have now concluded that corporations are to be run for shareholders\u2019 benefit\u2014no more talk of taking into account the needs of multiple constituencies!<\/p>\n<p>Much credit for this can be given to economic changes. In the 1970s and 1980s, American corporations faced stiff competition from abroad and economic stagnation at home, and the idea that they could play a prominent social role while staying competitive seemed improbable. Sclerotic corporate management came in for particular criticism, and the image of the \u201cbusiness statesman\u201d common in the 1950s disappeared. New business and legal theories also played a role, as management was reconceived as the \u201cagent\u201d of the corporation\u2019s &#8220;owners&#8221;\u2014its shareholders\u2014and share price seen as the best measure of whether these agents were doing their job.<\/p>\n<p>By the turn of the twenty-first century, the conventional wisdom was that the corporation existed for its shareholders\u2019 benefit. So ingrained is this view today that businesspeople who aim to combine profit with social mission have begun inventing new business entities to fulfill their visions, the low-profit limited liability company (L3C) and benefit corporation (B Corp) being the two most notable recent developments. It\u2019s too early to tell whether these new legal forms will flourish; but they testify to the enduring desire for a business form with a purpose beyond shareholder enrichment.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the purpose of a corporation? Today, the standard answer is that a corporation\u2019s purpose is to benefit its shareholders \u2013 academics speak of the \u201cshareholder primacy norm,\u201d and many talk of corporate managers\u2019 task as \u201cshareholder wealth maximization.\u201d Even apparently selfless corporate acts, such as charitable donations, are justified as ultimately benefiting shareholders<\/p>\n","protected":false},"author":5,"featured_media":105,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22,8],"tags":[],"coauthors":[21],"class_list":["post-44","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-responsibility","category-faculty-authored","masonry-post","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Purpose of a Corporation: A Brief History - The Temple 10-Q<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Purpose of a Corporation: A Brief History - The Temple 10-Q\" \/>\n<meta property=\"og:description\" content=\"What is the purpose of a corporation? Today, the standard answer is that a corporation\u2019s purpose is to benefit its shareholders \u2013 academics speak of the \u201cshareholder primacy norm,\u201d and many talk of corporate managers\u2019 task as \u201cshareholder wealth maximization.\u201d Even apparently selfless corporate acts, such as charitable donations, are justified as ultimately benefiting shareholders\" \/>\n<meta property=\"og:url\" content=\"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/\" \/>\n<meta property=\"og:site_name\" content=\"The Temple 10-Q\" \/>\n<meta property=\"article:published_time\" content=\"2014-01-16T15:38:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/law.temple.edu\/10q\/wp-content\/uploads\/sites\/12\/2014\/12\/single_Skyscraper.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"612\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Harwell Wells (Temple Professor of Law)\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Harwell Wells (Temple Professor of Law)\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/\"},\"author\":{\"name\":\"Books Schatschneider\",\"@id\":\"https:\/\/law.temple.edu\/10q\/#\/schema\/person\/23e7012f0cf133dbeb0e76693c9e0154\"},\"headline\":\"The Purpose of a Corporation: A Brief History\",\"datePublished\":\"2014-01-16T15:38:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/\"},\"wordCount\":852,\"commentCount\":10,\"image\":{\"@id\":\"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/law.temple.edu\/10q\/wp-content\/uploads\/sites\/12\/2014\/12\/City_Corporation.jpg\",\"articleSection\":[\"Corporate Responsibility\",\"Faculty Authored\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/\",\"url\":\"https:\/\/law.temple.edu\/10q\/purpose-corporation-brief-history\/\",\"name\":\"The Purpose of a Corporation: A Brief History - 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